New media has helped to foster creativity. With the growing number of technology users comes a surge of creative users as well. Each person brings something new and different to every aspect of new media. I can be sitting down for hours trying to come up with an idea for a new project and not come up with anything. If I just peruse the internet I would always find inspiration. What I love is the fact that I can search for a particular topic of interest and in navigating different sites I would almost always stumble on something totally unrelated and different. New media can be used as a means of gaining information from users and consumers for new ideas for new features of existing products or software. For example in Twitter Serves Up Ideas From Its Followers by CLAIRE CAIN MILLER, the New York
Times, October 26, 2009. Available at: http://www.nytimes.com/2009/10/26/technology/internet/26twitter.html where Twitter watches how users use the site and what ideas they catch on. This helped them to create the list and retweet features. I think that this is the best way of getting the right products out on the market. With users input the need for trial testing is eliminated. This saves time and gets the job done much faster. People can share ideas on the internet in masses and can improve on each other's ideas. This is very cost effective and encourages more production.
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